Core values (Schwartz)

The guiding principles you live by — from Schwartz's map of ten basic values found across cultures worldwide. Pick the ones that pull hardest for you.

Based on Shalom Schwartz's theory of basic human values (1992; refined 2012), one of the most cross-culturally validated frameworks in social psychology — its ten values have been surveyed in over 80 countries, including through the European Social Survey. The values sit on a circle, so pursuing some (like benevolence and universalism) tends to pull against others (like power and achievement). Offered as a reflective self-portrait of what guides you, with no value ranked above another. (Schwartz's theory of basic human values / Portrait Values Questionnaire (Schwartz, 1992))

Groups

Self-direction — Independent thought and action — choosing, creating, and exploring on your own terms.
Stimulation — Excitement, novelty, and challenge — a life full of new experiences.
Hedonism — Pleasure and enjoyment — savouring life's sensory delights.
Achievement — Personal success — demonstrating competence and meeting high standards.
Power — Status and influence — prestige and control over people or resources.
Security — Safety and stability — harmony and dependability in yourself, your relationships, and society.
Conformity — Politeness and self-restraint — avoiding actions that upset others or break social norms.
Tradition — Respect for custom — honouring the ideas and practices your culture or faith hands down.
Benevolence — Caring for your circle — devotion to the welfare of the people close to you.
Universalism — Care for all — understanding, fairness, and protection for everyone and for nature.

Core values (Schwartz)

Groups

References

Related topics